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In today's fast-paced world, capturing attention in high-traffic areas has become a priority for brands. One of the most effective and innovative Digital Out of Home (DOOH) advertising methods is elevator screen advertising. Whether in high-rise office buildings, shopping malls, hotels, or residential towers, these digital displays provide a captive audience with brand messages at key moments.

e& has launched its new global brand positioning, “Go for More,” with a campaign featuring international icons like Jason Statham and Shah Rukh Khan. Discover how this powerful branding initiative can elevate your advertising efforts, especially in Dubai, a hub for cutting-edge outdoor advertising solutions.

Discover why outdoor advertising is essential for large-scale events in the UAE. Learn how billboards, digital screens, and transit ads boost visibility, engagement, and event success.

Dubai has once again secured the title of the cleanest city in the world, marking its fifth consecutive year of being recognised by the Global Power City Index (GPCI). This accolade is a testament to the Emirate’s unwavering commitment to sustainability, urban hygiene, and innovative city management.

Dubai’s International Boat Show, running from Feb 19-23, 2025, is a premier event attracting yacht owners, luxury enthusiasts, and industry leaders to showcase marine innovation and opulence.

McDonald’s has once again captured attention across the UAE with its latest Out Of Home (OOH) advertising campaign.

The recent decision by Dubai's Roads and Transport Authority (RTA) to allow advertisements on school buses is a game-changer, especially for small businesses looking to grow fast.

As the main hub of Dubai and one of the longest roads in the world, the 550 km stretch of Sheikh Zayed Road is an unmissable advertising opportunity. Brands that secure prime ad placements along this advertising hotspot gain exposure to millions of residents, tourists, and commuters daily.